MULTILINGUAL PACKAGING DESIGN AND ARTWORK

Good Sense was originally a Glade product which John Smith Design worked on for Johnson Wax Professional, from product concept through to product launch. This was a complex project, it was JWP’s first multilingual pack, with ten languages on each of six variant packs, plus the dispenser packaging, cartridge labels, trade cartons, instruction leaflet, sales and consumer literature. John Smith Design played a key role in the company’s most successful product launch to that point.

(JSD) is a small, established, graphic design studio specialising in packaging design. With many years experience of multilingual packaging design (up to 14 languages on a single pack, so far!) and backed by a sound knowledge of typography, graphic design, corporate branding and ‘on-shelf’ marketing, JSD will give your packaging the attention it deserves.

John Smith Design’s philosophy is simple, “everything is on the shelf and to sell successfully, it needs to be packaged better than the competition.” JSD apply this principle to all its projects and have many success stories to show for it.